Bracketology Archetypes

The following videos represent archetypes of bracketology rituals used. They serve to exaggerate the stylized patterns people use when choosing the winners in their brackets. These stylized patterns are organized into different archetypes, or models by which people embody when filling out their bracket. Based on the information collected, The Sponge and The Alumnist appear to be the archetypes that best demonstrate people's bracketology rituals.

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